This website www.rucsacs.com is served by Rucksack Readers of 6 Old Church Lane, Edinburgh, EH15 3PX, UK and explains how we treat the privacy of those who use it. Our purpose is to explain to you how we control, process, handle and protect your personal information while browsing or using this website, including your rights under current laws and regulations. If you do not agree to the following policy, you should cease viewing/using this website.
Policy key definitions:
Processing your personal data
Under the GDPR (General Data Protection Regulation) we control and/or process any personal information about you electronically using the following lawful bases.
If, as determined by us, the lawful basis upon which we process your personal information changes, we will notify you about the change and any new lawful basis to be used if required. We shall stop processing your personal information if the lawful basis used is no longer relevant.
Your individual rights
Under the GDPR your rights are as follows.
You can read more about this, and your right to complain, on the ICO website www.ico.org.uk.
We handle subject access requests in accordance with the GDPR.
Cookies that we use are;
Data security and protection
We ensure the security of any personal information we hold by using secure data storage technologies and stringent procedures govern how we store, access and manage that information. Our methods meet the GDPR compliance requirement. Below, we have provided some further explanations about user privacy and the way we use this website to help promote a transparent and honest user privacy methodology.
Sponsored links, affiliate tracking & commissions
Clicking on any adverts, sponsored or affiliate links may track your actions by using a cookie saved to your device. You can read more about cookies on this website above. Your actions are usually recorded as a referral from our website by this cookie. In most cases we earn a very small commission from the advertiser or advertising partner, at no cost to you, whether you make a purchase on their website or not.
We use advertising partners in these ways to help generate an income from the website, which allows us to continue our work and provide you with the best overall experience and valued information.
If you have any concerns about this we suggest you do not click on any adverts, sponsored or affiliate links found throughout the website.
Email marketing messages & subscription
Under the GDPR we use the consent lawful basis for anyone subscribing to our newsletter or marketing mailing list. We only collect certain data about you, as detailed in the “Processing of your personal data” above. Any email marketing messages we send are done so through Campaign Monitor, an email marketing service provider. It is a third party service provider that allows marketers to send out email marketing campaigns to a list of users.
Email marketing messages that we send may contain tracking beacons/tracked clickable links or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data such as; times, dates, IP addresses, opens, clicks, forwards, geographic and demographic data. Such data, within its limitations will show the activity each subscriber made for that email campaign.
Any email marketing messages we send are in accordance with the GDPR and the PECR. We provide you with an easy method to withdraw your consent (unsubscribe) or manage your preferences and the information we hold about you at any time. Every email that we sent includes a prominent option to unsubscribe.
Our email provider is Campaign Monitor which holds the following information about you within its system until and unless you decide to unsubscribe:
By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.
Google Analytics sets cookies to help us accurately estimate the number of visitors to the website and volumes of usage. This to ensure that the service is available when you want it and fast.
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|_utmz||randomly generated number + info on how the site was reached (e.g. directly or via a link, organic search or paid search)||6 months|
For further details on the cookies set by Google Analytics, please refer to the Google Code website.
We use Google Maps to provide detailed route maps. Google Maps stores up to four cookies: khcookie, NID, SNID and PREF.